JAKARTA - OVO, the leading digital payment, rewards and financial services platform in Indonesia is teaming up with Bareksa, the first integrated financial and investment platform in Indonesia to launch investment services in the OVO application.
The launch of the "Invest" feature in the OVO application was held virtually on January 26, 2021, which also presented a financial coach, Philip Mulyana and a young content creator and entrepreneur, Fellexandro Ruby, to answer challenges in society, especially the millennial generation, to start building investment habits since early stage.
President Director of OVO and Co-Founder / CEO of Bareksa, Karaniya Dharmasaputra, said, "In response to these challenges and problems, OVO is supported by Bareksa as a Mutual Funds Selling Agent (APERD) by launching the 'Invest' feature in the OVO application. This is a breakthrough that has occurred for the first time in Indonesia by integrating e-money and e-investment, as we have seen in the integration of Alipay and Yu'e Bao in China, which has recorded great success in introducing massive mutual fund investment among millennials."
The product provided exclusively on the OVO platform is the Manulife OVO Bareksa Likuid money market mutual fund (MOBLI) which is managed by Manulife Aset Manajemen Indonesia, one of the largest investment management companies in the world.
One of the advantages of this feature is that investors can start investing in mutual funds starting from IDR 10,000 with OVO Cash, which is expected to build the habit of the millennial generation to start investing in an affordable and comfortable way. In addition, another advantage is the instant disbursement process, which allows investors to withdraw their investment directly into the OVO Cash balance, so that they can be used immediately for transactions when needed. (LM)