JAKARTA - Responding to customer needs and rapidly changing times, PermataBank has redesigned the design of its branches in the Model Branchl concept and today introduced the PermataBank Pluit Kencana Branch with the latest appearance, design, format and service quality. Pluit Kencana branch is one of the branches of 20 locations in Jakarta, Bogor, Bekasi, Bandung, Semarang, Surabaya, Bali, and Medan, which was updated this year where other PermataBank branches will also be reformatted in line with new concepts and innovations developed.
At the new PermataBank branch, customers will find a new and different experience from conventional branches in general, where online services are now made consistent, integrated and integrated with face-to-face services at branches for PermataBank customers. Designed with the concept of a completely paperless Branch Model, now PermataBank branches present innovations and various conveniences of leading digital technology by not forgetting the importance of human touch which is presented through different quality services that are professional, comfortable and fun for all generations, both young and old.
Meliza M. Rusli, President Director of PermataBank said “As one of PernataBank's strategic priorities in promoting the latest digital innovations, the presence of the Model Branch at the Pluit Kencana Branch further strengthens our commitment to become a simple, fast & reliable bank for our customers. We hope that this new Model Branch is able to increase productivity, provide the best service and reach all our customers more optimally. This development is also consistent with our aspiration to become a universal bank or bank that offers products and services for all segments and generations.”
Abdy Salimin, Director of Technology and Operations at PermataBank said, “The model branch with a new format, latest appearance and design, fun and friendly will result in an integrated banking interaction experience like other digital channels. The development of the Model Branch is built on the same technology platforms as mobile banking, internet banking and API banking."
The PermataBank branch with the Model Branch concept also presents uniqueness through a touch of interior design and a custom made look & feel with regional characteristics and demographics of each branch location. (LM)